
In the world of fashion, the choice between fast fashion and sustainability is more crucial than ever. At Roxder, we’ve made a bold decision to prioritize sustainability over cheap, throwaway products, and here’s why:
Environmental Impact
Fast fashion often comes at a significant environmental cost, with massive amounts of waste and pollution generated in the production process. By sourcing our products from the Baltic countries – Estonia, Latvia, and Lithuania – we’re reducing transportation emissions and supporting local artisans who prioritize eco-friendly practices.
Ethical Considerations
Behind every piece of clothing lies a story, and unfortunately, the fast fashion industry is riddled with tales of exploitation and poor working conditions. By partnering with Baltic manufacturers who adhere to strict ethical standards, we ensure that everyone involved in creating our products is treated with dignity and respect.

Quality Over Quantity
While cheap products may offer a quick fix, they often lack the quality and durability that define true craftsmanship. By sourcing our materials and manufacturing locally, we’re able to maintain stringent quality control standards, delivering products that stand the test of time and reflect the rich cultural heritage of the Baltic region.
Empowering Conscious Consumers
As a brand, we’re committed to empowering our customers to make informed choices. By transparently sharing our sustainability journey and offering eco-friendly alternatives from the Baltics, we’re encouraging a shift towards more conscious consumption habits while celebrating the unique craftsmanship of our region.

Our Brands
In the realm of conscious consumerism, our brands stand tall as beacons of change, embodying the very essence of Roxder’s values.
KIRA crafts footwear that marries comfort and practicality with a commitment to sustainability, using repurposed materials for vegan shoes that leave a lighter footprint on the planet.
Nurme’s handmade skincare products, made from the finest natural ingredients, reflect a holistic lifestyle choice rooted in reverence for the Earth, while Hurm’s fragrances, inspired by Estonian nature, are crafted solely from raw materials, with 1% of profits dedicated to nature conservation.
Together, these brands symbolize the transformative potential of mindful consumerism, shaping a future where every purchase fosters sustainability and compassion.
At Roxder, sustainability isn’t just a buzzword – it’s a core value that drives everything we do. Join us in embracing a fashion revolution and choosing sustainable Baltic fashion over fast fashion and cheap products. Together, we can make a difference, one stylish step at a time.
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